Performance Monitoring

In addition to recurring goals, you can now create one-time goals with custom start and end dates – ideal for time-bound campaigns or projects.

You can now showcase goals using a text-based visualization in your reports and dashboards, in addition to the existing progress bar visualization. This new text-based visualization is particularly useful for tracking progress on metrics like conversion rate and cost per metrics (e.g. CPC).

As a user, I want to be able to define a custom metric and use it directly within the Goals feature. I expect to create a custom metric and see it appear in the list of metrics available for selection in the goal workflow.

Currently GA4 is not available in our Goals feature.

Unify 'less than' operators to align with 'greater than' operators.