Changelog
Follow up on the latest improvements and updates.
RSS
improved
Improvement
Add Up to 100 Widgets to Dashboard & Report Sections
You asked, and we took action.
The widget limit for dashboard and report sections has been doubled to 100.
Here are just a few reasons to love this update:
- Enhanced Customization:By incorporating more metrics, you can craft dashboards and reports that dive deeper into the unique nuances of each client's campaigns.
- Improved Decision Making:Access to richer data sets can unlock deeper insights, empowering you to make sharper, more informed strategic decisions.
- Increased Transparency:While simplicity works best for some clients, offering a wider array of metrics can boost transparency for others, fostering greater trust and satisfaction.
Have suggestions to make AgencyAnalytics even better? We wanna hear 'em! Browse the product roadmap or login to add your feedback and requests right
here
.
improved
Improvement
GA4 & LinkedIn Ads Added to Client Performance Table View
By using the List View and applying quick filters, you can now compare your
clients' performance metrics for Google Analytics 4 and LinkedIn Ads
, along with a variety of other key integrations, including:- Facebook Ads
- Google Ads
- Google Business Profile
- Google Search Console
What can you do with this view?
- Display and compare data across clients to upgrade your strategic decision-making
- Roll up data for clients with multiple locations or brands for an aggregated view of performance
- Set client expectations by benchmarking performance data across campaigns
- Track trends and assess long-term strategies with up to 3 years of data for some integrations
Click
here
for more information on leveraging this view to analyze and compare your clients' performance metrics.
fixed
Integration
Ahrefs Metrics Deprecation
The following Ahrefs metrics are no longer available on AgencyAnalytics. Ahrefs does not provide historical data for these metrics, which has resulted in this decision. Since AgencyAnalytics relies on Ahrefs' API for data, any data restrictions have a direct impact on availability in AgencyAnalytics reporting.
Backlinks Data:
- The Backlinks metric in the Backlinks tab is no longer available for the date dimension.
- This metric is still available in other dimensions (e.g., totals or aggregated data).
Referring Domains Data:
- The Referring Domains metric in the Referring Domains tab is no longer available for the date dimension.
- This metric is still available in other dimensions.
Please update any reports, dashboards, and templates that include the deprecated Ahrefs metrics
listed above by removing or adjusting these widgets. Any deprecated metrics left in your reports or dashboards will display a deprecation message and no data.Have questions or concerns? As always, our support team is available on live chat 24/5 or you can email us at support@agencyanalytics.com.
improved
Integration
365 Days of Data Now Available for Pinterest Ads and Google DV360
Unlock a full year of insights with the latest updates for Pinterest Ads and Google Display & Video 360!
Data warehousing extends data accessibility for these integrations from 90 days to 365 days. This enhancement lets you gain deeper insights into your clients' campaign performance over time, leveraging long-term trends to inform more strategic and effective marketing decisions.
Note regarding DV360 data:
31 days of historical data are now available for Apps & URLs data. Previously, only 7 days were available. Click
here
for more information about how data warehousing is being rolled out across integrations in AgencyAnalytics.
improved
Improvement
‘Campaigns’ Are Now ‘Clients’
As a platform purpose-built for marketing agencies, we want to make sure AgencyAnalytics reflects your day-to-day workflows. That's why
we've renamed 'Campaigns' to 'Clients'
in the main navigation and throughout the platform.This change makes the platform easier to navigate and understand—especially for new team members. It also aligns with how most of you tell us you’re already using AgencyAnalytics!
Here’s what’s better:
- Clearer organization:Manage your clients with ease.
- Simplified navigation:Get new team members up to speed faster.
Don't worry, this is only a change in terminology.
All the functionality you rely on is still exactly the same.
improved
Improvement
Monitor Change Values on Your Client Metrics
Now you can easily see and monitor changes in important metrics for your clients right from your campaign list view.
- Save Time:Instantly understand how your clients' key metrics are performing without needing to dig into detailed dashboards or reports.
- Make Informed Decisions:Spot trends or issues as they happen and respond more effectively.
- Enhance Client Management:Stay proactive in monitoring client metrics, improving outcomes and satisfaction.
As always, select the filter option to add and remove metrics or to customize which clients or client groups to include in this view.
new
New Feature
Autosave Your Reports
The report builder now automatically saves your reports as you work on them. This means you get to focus on great reporting and never again worry about manual saves or losing your work if you forget.
Autosave also kicks in if you lose your internet connection. You can keep editing your report, and the report builder will save your changes as soon as a connection is re-established.
improved
Set Up Goals Faster
We've simplified and sped up the goal-creation process in AgencyAnalytics. Whether you're crafting a new goal from scratch or cloning an existing goal for a new client, you'll find it faster and easier to start tracking the goals that matter!
Use the Goals feature to:
- Monitor how you’re progressing toward your marketing targets
- Add client-tailored goal tracking to your reports and custom dashboards
- Keep your clients’ budget pacing on track
- Prove the value your marketing agency brings to the table
fixed
Integration
Instagram Metrics Deprecated
The following Instagram metrics are no longer available in AgencyAnalytics. This change is due to Instagram removing these metrics from all versions of its API. Since AgencyAnalytics relies on Instagram's API for data, any metrics Instagram deprecates will no longer be accessible in AgencyAnalytics reporting.
Deprecated Metrics:
- Email Contacts
- Get Direction Links
- Phone Call Clicks
- Profile Views
- Text Message Clicks
- Website Clicks
- Click Through Rate
Please update any reports, dashboards, and templates that include the deprecated Instagram metrics
listed above by removing these widgets. Any deprecated metrics left in your reports or dashboards will display a deprecation message and no data.
Have questions or concerns? As always, our support team is available on live chat 24/5 or you can email us at support@agencyanalytics.com.
improved
AI-Powered Widget Summaries
Your dashboard widgets are packed with valuable data—but understanding key takeaways quickly can be challenging. With AI-Powered Widget Summaries, you transform complex metrics into clear, actionable insights in seconds.
Simply click the AI Summary icon on any stat or chart widget and watch as AI analyzes the underlying data, highlighting trends, patterns, and key points. No need for manual interpretation or deep dives. Let AI summarize your data for faster, smarter decision-making!
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