Add the CTA Purchases (Website) metric (click-through attribution purchases) from TikTok Ads Manager as a native metric.
Use case: the customer reports on 1-day click attribution, and the existing Purchases (Website) metric shows higher numbers than TikTok's CTA figure.
Workaround offered: store the data in a Google Sheet and connect it through the Google Sheets integration.
Created by John Sexon - AgencyAnalytics Team
·