Campaign Overview - Additional Metrics
AgencyAnalytics Team
- Make an option for widgets available in the campaign overview section
- Count and display starred keywords per campaign in list view. +2
- Tagging campaigns +2
- Ability to filter out campaigns displayed within the campaign dashboard view
- Ability to add ad budgets and track against ad spend
- Page Authority and Domain Authority
- # of positions on page 1
- # of positions in the top 100 (Google)
- Backlinks change
- Referring domains change
- Web traffic data +3
- number of leads
- Amount spent +2
- Clicks
- Google Analytics Data +5
- Google organic/local ranking change
- Google ads conversions +2
- What converts leads metrics (total leads, # quotable leads, % leads that are quotable)
- Ad spend for the different PPC integrations
- FB Ads Website Leads
- FB Ads Cost Per Lead,
- FB Ads Cost Per Content View
- FB Ads CPM
- FB Ads - Purchase +1
- FB Ads - ROAS +1
- FB Ads - cost per message +1
- FB Ads - messages
- Instagram - Number of posts
- Instagram - Post engagement data
- Instagram - Number of followers
- Mailchimp - Number of subscribers
- Mailchimp - Unsubscribe rate
- Mailchimp - Email open rate
- More e-commerce focused metrics: revenue, conversion rate.
- Klaviyo metrics - open rate, click rate, total opens, total clicks
- Add a secondary filter/metric in addition to Groups so that specific team members can be tagged
- Google Analytics - Traffic by channel (with percentage increase/decrease from the previous period) +1
- Call Tracking - Total number of calls (with percentage increase/decrease from the previous period)
- Latest site audit score
- Site auditor metrics e.g. last crawl date, number of pages crawled, test results (criticals, warnings, errors) so that we can quickly identify which campaign needs attention. +2
- Ability to create overall accumulated metrics + 1
- GMB all locations insights +1
- GA Organic sessions +3
- GA Goal completions +3
- Rank Tracker Ranking Distribution
- Average Ranking
- Top Ranking
- Rank Tracker Traffic
- Google Ads Cost
- Amount invested
- Cost per conversion +1
- Value of conversions +1
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David - AgencyAnalytics Team
David - AgencyAnalytics Team
David - AgencyAnalytics Team
Merged in a post:
Campaigns & Accounts Overview
C
Csek Creative
That would be amazing (lifechanger) to be able to add the metrics CTR, conversions, cost... in Home/Campaigns. We could have an overview of the campaigns at a glance to review during Account Management meetings and stop updating stupid spreadsheets. :)
Thanks
David - AgencyAnalytics Team
Csek Creative Thank you for your comment! Which integrations would you like to pull cost metrics from?
David - AgencyAnalytics Team
D
Daniel Humphrey
This feature is more important than anything else currently in the AgencyAnalytics development pipeline.
N
National Positions
Need a management dashboard where we can see KPI's for all campaigns, including Site Auditor, GA, GSC, etc. Need time period comparisons so we can track performance, tech fixes, improvements, etc.
A
Adam Nicholson
A
Adam Nicholson
Merged in a post:
Additional Overview Dashboard Metrics
AgencyAnalytics Team
- Ability to display additional metrics at the campaigns overview dashboard level
- Google organic/local ranking change
- google ads conversions
- What converts leads metrics (total leads, # quotable leads, % leads that are quotable)
- Ad spend for the different PPC integrations
- GA traffic metrics (pageviews, users, goal completions)
Ability to add ad budgets and track against ad spend on overview dashboard
A
Adam Nicholson
Merged in a post:
Campaign Dashboard - Additional metrics and filters on "Campaigns" dashboard while on "list-view"
AgencyAnalytics Team
- Page Authority and Domain Authority
- # of positions on page 1
- # of positions in the top 100 (Google)
- Backlinks change
- Referring domains change
- Web traffic data
- number of leads
- amount spent
- Clicks
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