Users can now move one or multiple widgets from one page (or dashboard) to another in a few clicks, using the new "Move" option in the menu — no manual copy/pasting required.

Report, dashboard, and email narratives just got easier to write. You can now insert dynamic variables — like Client Name, Dashboard Name, and Report Name — directly into any textbox.

 

Active session management just got more secure. Staff and Client users are now limited to 2 active sessions at a time, giving account admins greater control and improving overall account security.

Click here to learn more about session management.

Get a complete picture of your PMax campaign performance over time with asset group reporting now available in AgencyAnalytics.

Monitor the performance of all PMax campaigns within specific asset groups, and drill into asset groups to see exactly which assets are included.

here

Many of you track important client KPIs in Google Sheets, whether that's offline conversions, sales numbers, call data, or custom-calculated metrics.

You can now use your Google Sheets data to build Custom Metrics and Goals directly in AgencyAnalytics.

When you create a Custom Metric or Goal, start by selecting Google Sheets as your metric source. From there:

Finally, finish building your Custom Metric or Goal as you normally would.

Custom Metrics

Goals

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PMax campaign data is now included within your Microsoft Ads campaign data.

Filter by Campaigns anytime using the "contains" filter with the keyword 'Performance' to isolate PMax campaigns and analyze them on their own.

here

Apple's Mail Privacy Protection (MPP) and other bots can automatically "open" emails in the background, inflating your open rate with activity that isn't real human engagement. MailChimp filters these out to give you a cleaner picture of how your campaigns are actually performing.

We've added four new metrics that reflect those filtered numbers:

These show engagement from real people only, making them more reliable for judging campaign performance.

The original Open Rate and Unique Opens metrics are still there too, so you can compare both views and decide which numbers make the most sense for your reporting.

here

HighLevel metrics can now be added to your Roll-up Reports and Dashboards, enabling you to combine this performance data from multiple clients, brands or locations into single, customizable widgets.

HighLevel metrics can also now be added to your Roll-up Table view.

here

The following new dimensions and filters have been added to the Google Analytics data source:

here

You can now view AskAI conversation history for a given client – making it easy to pick up where you left off and keep context across sessions.